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StreetShares Blog - The Resource Center for Veteran Small Businesses

StreetShares Blog

The Resource Center for Veteran Small Businesses

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The Must-Have Small Business Website Features You Need
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

In today’s digital, hyper-connected world, a website is essential for every business, regardless of size. What makes a good business website? To make sure yours does the job of converting visitors into customers, it must build trust, educate, inform, nurture leads and then convert them. With those objectives in mind, we’ve compiled a list of the seven business website features that every small business absolutely must have.

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How Small Business Email Marketing Can Help You Grow
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

There are only a handful of things that people do every day, but checking their inbox is high on the list for most. This makes email marketing for small businesses one of the most cost-effective and direct ways to reach prospects and engage existing customers. From maximizing your ROI to re-engaging lapsed leads, we’ve made a list of nine benefits veteran business owners can enjoy by jumping on the email marketing bandwagon.

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Using Business Credit Cards to Establish Your Small Business Credit
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

As a small business owner, you’ve probably learned a next level definition of the word “busy.” There are likely far more tasks on your growing to-do list than you can ever hope to complete. Yet building good credit for your business isn’t something you can afford to keep putting off.

Building business credit doesn’t happen overnight. Thankfully, even if you’re busy, there’s a simple way you may be able to help your business credit score to grow — business credit cards. 

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How to Network (Even if You Hate it)
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Networking- either you love it or you hate it. When we refer to the idea of networking, keep in mind that we aren't necessarily referring to sitting behind your computer. We mean getting up, getting out, and meeting people. With at least 70% to 80% of all employment opportunities not published, alongside the constant need for small business owners to make themselves known beyond a computer screen, networking is not optional anymore. It has become a skill that we all must master. Before you find yourself anxiety-ridden, know that networking is a process that not only has steps but nooks and crannies and tips and tricks of the trade. If you've ever wondered how to even begin networking, you've come to the right place!

 

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What Are Cash Flows and How Do I Improve Mine?
| StreetShares Blog

By StreetShares on January 25, 2019

Just as the name suggests, cash flow involves the money coming in and going out of your business. If more money is coming into your business than moving out, you have a positive cash flow. This not only indicates that your business is gaining funds, but it also ensures you can meet your business needs- such as settling any outstanding debts, making investments, paying your employees, and managing other expenses. A positive cash flow is essential for business growth. However, if more money is flowing out of your business than is coming in, you are at risk of being overdrawn and unable to meet your vital expenses. Let’s explore how you can improve your cash flow and use that to achieve your business goals.

 

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Tips On How To Grow Your Small Business
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Congratulations! You have taken the plunge into the world that many dream of but few make the leap; you are a small business owner. You are on your way to being a staple in American culture. Did you know that 2 out of every 3 new jobs in the U.S are created by small businesses? After the initial rush of launching the business, telling friends and family about your new venture, and getting everything just so, you realize that your business cannot thrive on adrenaline alone. You need customers. You need growth. While there are a plethora of ideas floating around out there, you need to mindful of your time and efficiency. After all, you are running a business! Here are some ways you can begin growing your small business:

 

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10 Marketing Tips for Small Business Owners
| StreetShares Blog

By StreetShares on January 23, 2019

Marketing: just the word can strike fear into a business owner's heart. You love your business, that's why you started it- but you also want to spend your time in your business, not on Twitter! However, an effective marketing strategy is the most important tool in a small business owner's toolbox. You could have the best business in the world- but without marketing, who would even know it? It's easy to get overwhelmed, so start small! Marketing is a marathon, not a sprint. Here are 10 marketing tips you can take action on today to propel your business forward.

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Why is it so Hard for Small Businesses to Get Loans?
| StreetShares Blog

It’s been a decade since the financial crisis, yet small business lending has not recovered. Why is this the case? And why is getting a loan so difficult? To learn why, let’s look at two big factors that affect your chances of getting a business loan:

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Why Your Small Business Needs to be Mobile Friendly
| StreetShares Blog

By StreetShares on January 14, 2019

The digital revolution is here. Today, over 2 billion people use smartphones across the globe and the numbers continue to rapidly grow. As a result, smartphones are opening fresh new opportunities for commerce. If you examine the Google Analytics data of your business website, chances are you’ll notice that most of your traffic comes from a mobile device. A small business looking for growth can take advantage of this massive number of potential clients by creating digital marketing platforms that are mobile friendly and suit the needs of these users. We’ll explore why your veteran-owned business needs to be mobile friendly and how you can take advantage of this technology to continue to grow your business.

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Hurt by the Goverment Shutdown? Look to Alternative Business Loans
| StreetShares Blog

With the latest federal government shutdown preparing to enter its fourth week, government employees aren’t the only ones feeling the effects. The Small Business Administration (SBA) is among the federal agencies impacted, delivering a significant blow to the American small business community. It’s projected that the current backlog of business loan applications could take weeks or even months to clear, leaving small business owners who were counting on those funds to grow or maintain their business in limbo.

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