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StreetShares Blog - The Resource Center for Veteran Small Businesses

StreetShares Blog

The Resource Center for Veteran Small Businesses

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Adriana Clifford, Business/Operations Contributor

Adriana is a military spouse with a background in International Business, Operations, and Real Estate Investing. Outside of this, she has a passion for writing, travel and considers herself an avid foodie.

Recent Posts

It's More Than a Party: How to Have a Successful Launch
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Anyone who has decided to start their own business knows that from that moment of inception, you never really stop. The building, fine-tuning, and figuring out your proof of concept is not something that happens overnight. But the moment will finally arrive when you are ready to have your official launch event. You are prepared to show the world the culmination of your long hours and hard work. Whether your business is brick and mortar or online, you should not think of a launch party as just another event; this is YOUR time to shine!

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Congrats! You're a Manager. What Now?
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

For some, their professional endeavors include leading others. At one time or another, most of us who strive for this have had the image of ourselves in the corner office, floor to ceiling glass windows, marveling at where we are. Do you want to know what you have in common with the people in that image right now? They were once where you are - the first time/new manager.

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Tips for Women Entrepreneurs
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

The scales are tipping for women to assume roles not only in politics and the business world, but to take it a step further and become the gatekeepers of their destiny as entrepreneurs. We have Sheryl Sandberg telling us to ‘Lean In' and Oprah reminding us to control our destinies. But is any of it helping? Are women more motivated today than they were years prior? Well, if you look at the data, I would say yes.

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Tips for Bringing Your Business Online
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Once upon a time, in the pre-Amazon days, starting your own business was riddled with questions surrounding issues such as where your business would operate and how you would reach your customers. Now, thanks to the technology boom, things that once fell into the 'in-person only' category can now be fully remote. Everything from banking to education to employment no longer requires your physical presence to complete. The business world falls into this demographic as well. Technology and the internet have forever changed the landscape of how and where people do business.

Turning your entrepreneurial aspirations into a profit-driven entity may look best for you as an online-only business. Regardless of the reasoning, the approach and organization leading up to and after your launch should be methodical and well-thought out. If you have a business idea, and you're ready to take it to the main stage of the internet, here are some tips on how to start.

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Best Ways To Professionally Utilize Social Media
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Once upon a time, social media was just for fun, but that is no longer the case. I have found throughout the years that when the phrase "social media" is spoken in an office setting, one of two reactions will follow. Someone will perk up, eager to share something they learned that they feel revolutionary, or someone will grimace in pain at the thought. Social media has become a double-edged sword. Some of us may enjoy the ability to stay up to date with friends and family no matter their geographic location. Some may cringe at the thought of it because they know someone who has turned their social media pages into an embarrassing personal journal.

Regardless of where you fall in all of this, social media and the professional world go hand-in-hand. The same way you use Yelp or TripAdvisor to vet someone, someplace or something, HR representatives and potential customers do the same thing to you. However, finding the balance between business and pleasure with social media may not be as tricky as you think. Here are five ways to kick your social media professionalism up a notch.

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How to Start a Business Without Quitting Your Full-Time Gig
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Having the desire and drive to have a side business on top of a full-time job is an empowering moment. You could be at the point where you want to change your quality of life, make extra money or not have to work for anyone other than yourself. Sometimes being an entrepreneur has us stuck between the worlds of the unattainable and the whimsical. I'm here to tell you that it's not either of those things. What it is, however, is passion, dedication and a ton of work. Before you jump ship on your full-time job to become a full-time entrepreneur, there are a few things to consider to ensure the journey to your version of freedom is as smooth as possible.

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How Can I Begin To Grow My New Small Business?
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Congratulations! You have taken the plunge into the world that many dream of but few make the leap; you are a small business owner. You are on your way to being a staple in American culture. Did you know that 2 out of every 3 new jobs in the U.S are created by small businesses? After the initial rush of launching the business, telling friends and family about your new venture, and getting everything just so, you realize that your business cannot thrive on adrenaline alone. You need customers. You need growth. While there are a plethora of ideas floating around out there, you need to mindful of your time and efficiency. After all, you are running a business! Here are some ways to begin seeing marked growth with your new small business:

 

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How Do I Start My Own Franchise?
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

According to the International Franchise Association, franchises have not only created 7.6 million jobs, but they have also added over $400 billion to our economy. Depending on what your business goals are or what your business model entails, franchising can be your path for continued business growth. Saying that you want to franchise your business is one thing. Knowing where to start is quite another. While the process is one that requires focus and attention to detail, the process will become streamlined if you come out of the gate with your best foot forward. Here are things to consider before deciding to go the path of franchising.

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How to Network (Even if You Hate it)
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

Networking- either you love it or you hate it. When we refer to the idea of networking, keep in mind that we aren't necessarily referring to sitting behind your computer. We mean getting up, getting out, and meeting people. With at least 70% to 80% of all employment opportunities not published, alongside the constant need for small business owners to make themselves known beyond a computer screen, networking is not optional anymore. It has become a skill that we all must master. Before you find yourself anxiety-ridden, know that networking is a process that not only has steps but nooks and crannies and tips and tricks of the trade. If you've ever wondered how to even begin networking, you've come to the right place!

 

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How Do I Find a Business Mentor or Coach?
| StreetShares Blog

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official opinions, policies, or positions of StreetShares or any of its affiliates.

$1.02 billion. That is the 2016 valuation of the professional coaching industry in the United States. According to the International Coach Federation the United States has approximately 17,500 coaches actively coaching- and this number continues to grow. With numbers like that, you think it’d be easy to find yourself a professional coach- but it’s often not! In fact, the intimidation people feel seeking the help of a complete stranger is enough to stop them before they start.

Here's the good news if you're the timid kind; coaches and mentors are all about you. You don't need to be a member of a fancy organization to find them either. Whether you have a budget for coaching or cannot spend a cent, we’re about to dive into ways to find one and start changing your life and business.

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